Top-Line
Revenue Growth
Maximizing core business
opportunities
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While many executives tend to look to adjacent technologies or new products for
growth, the first place to look is in your existing marketplace. Why? One of
the key factors is the revenue to profit ratio. Generally, every one percent
gain in revenue generates approximately three to four percent growth in profit.
Organic growth can be achieved through shifting market share, taking existing
products into new markets or channels, developing service businesses and or
exploiting your manufacturing expertise.
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Click for White Paper PDF
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The Client's
Guide to Working with a Consultant
From the eyes of a consultant
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Consultants represent a resource to prospective clients, bringing various talents to
bear to solve a client's perceived needs—it may be a question of manpower, timing,
objectivity, but mostly, it's about expertise (functional skill) and/or experience
(industry knowledge). Ultimately, a large dose of trust forms the basis of an
initial engagement and a positive result.
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Click for White Paper PDF
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Competitive
Analysis and Forecasting
Understanding the challenges
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Can anyone ever have enough competitive intelligence? Understanding the
strengths, limitations and capabilities of competition is required in any
meaningful business planning effort. Marketplan has developed several key
information techniques to access competitive management and other information
sources.
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Click for White Paper PDF
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Below are some white papers we've developed: